Student Resources
American Marketing Association
Business-To-Business:
- Ad Age Business Marketing Online
- B to B Online
- B to B Magazine
- General Business-to-Business Site
- Business Marketing Association Reource Directory
- Business Marketing Association
- Cahner's B to B Business Information Site
- Institute for the Study of Business Management
- PurchasePro
- Quarterly Financial Report for Manufacturing
- SIC and NAISC Codes
- Thomas Register
Helpful Location:
Services Marketing:
Marketing Research:
- Council of American Survey Research Association
- Marketing Research Directory
- Marketing Research Association
- Qualitative Research Association
e-Commerce Marketing:
- Access Magazine
- Advertising Age's NetMarketing Online
- ClickZ Network One-To-One Web Marketing
- Welcome to Ariba
- Business 2.0
- CybeRetail Shopping Complex
- E-Marketing Major
- Education and Software for Relationship Marketing
- ecBuilder - - Bringing e-commerce to small business
- E-commerce Reference Guide
- E-Business
- E-Commerce Times
- E-Commerce and Web Marketing
- Fatbrain.com - Retail Discussion Group
- eMarketer
- The E-Tailer's Digest
- Harris InfoSource - Information Products to Grow Your Sales
- History of the Internet and Web
- Iconocast_ Market Intelligence for Intelligent Marketers
- The Institute for Interactive and Direct Marketing
- Internetnews
- ShopZone Pro Web Builder
- POSitive Software Company Home Page
- Right Point
Marketing Strategy:
Advertising:
- Extensive Advertising Sites
- Advertising Age
- Advertisers with Web Sites
- Advertising and Marketing Helper
- Advertising Law Internet Site
- Advertising Media Internet Site
- Advertising and Media Directory
- Advertising Research
- Internet Advertising Bureau
- Parrot Communications
- Standard Rate and Data Service
Product Stategy:
Direct Marketing:
- Catalog City
- Database Marketing
- Direct Magazine
- Direct Internet Marketing
- Direct Marketing Association
- Direct Marketing News
- Direct Marketing Research Database
- IEG - Event Marketing
- Mailing List Directory
- MyPoints
- National Mail Order Association
- Strategic Promotional Services
- Target Market Direct Marketing Magazine
- Telemarketing Association
- EDPA - Trade Show Marketing
- Trade Show Central
Marketing Specific:
- American Demograhics
- Idea Site for Business
- General Site - Excellent site for hundreds of journals, periodicals and marketing associations
- General Site - Great site for marketing references
- The Economist
- The Thomas Register
Retailing Management:
- Power Retailing
- Franchise Handbook
- International Franchising Association
- Great Source for Retailing Trade Associations, Publications, Factoids
- WWW Virtual Retailing Library
- Retailing Sources
Personal Selling and Sales Management:
- National Association of Purchasing Managers
- National Association of Sales and Marketing Executives
- Professional Sales Association
- Another Professional Sales Association
- Sales Doctors Magazine for Selling rofessionals
- Sales and Marketing Executives International
- Sales and Marketing Management Magazine
- Sales Arena
- Sales Leads USA
- Sales Marketing Network
- Sales Management
Search Business and Residential Phone Numbers and Addresses:
- BigBook Yellow Pages
- Bigfoot
- Database America
- 411 Business Directory
- General Search Site With Categories
- General Business Reference and Multiple Directories
- Information White Pages
- InfoSpace
- Switchboard
- World-Wide Yellow Pages
- Yellow Book
General Reference Information:
- Super-duper General Reference
- AT&T's General Business Linkages to Thousands of Interesting Sites
- Business Resource Center
- Business Research in Information and Technology
- Entrepreneurship
- Fallacies - Logical Landmines
- General Business Information
- Government: Bureau of Labor Statistics
- Government: Business Advisor
- Government: Census Bureau
- Government: Federal Trade Commission
- Government: International Trade Association
- Government: U.S. Government Information Sources
- Government: LEGI-SLATE
- Government: U.S. Library of Congress
- Government: Small Business Administration Home Page
- STAT-USA/Internet Sources for Business
- Home Office Association
- Purdue University Reference Desk
- Links to Various Industries
Search Engines:
- AltaVista - Digital's WWW Search Engine
- EXCITE: Usenet news and Classifieds
- HOTBOT: Web and Usenet content
- INFOSEEK: Web Content, Infoseek Select Sites, Company Directory Listings
- LYCOS: General Web Content, sounds, pictures
- Magellan: Web Pages "green light" sites only
- Netscape's Search Engine
- WEBCRAWLER: Web Content
- Yahoo Links to Marketing Resource
- Yahoo Business and Economics Links
Major News Service:
- Business Week
- CNN
- Electronic Newsstand
- Financial Times
- Forbes
- Los Angeles Times
- MSNBC
- New York Times
- Philadelphia Inquirer
- USA Today
- US News
- Washington Post
Marketing Associations and Organizations:
- Business-to-Buisiness Online
- American Marketing Association
- Association for Consumer Research
- Council of Logistics Managers
- Direct Marketing Association
- Philadelphia Chapter Direct Marketing Association
- Marketing Research Association
- National Mail Order Association
- Product Development & Management Association
- Qualitative Research Consultants
Examples of Retail Websites:
- As Seen On TV
- Automotive: Buy a car on the internet
- Automotive: Check Out Information Regarding Different Auto Makes & Models
- Automotive: Identify You Local Car Dealer
- Books: Order Books on the Net
- CD's, Video Tapes, Games: Order CD's on the Net
- Computers: Buy a Computer on the Web
- Cooking: Mama's Dining Room
- Entertainment: Moview, News, Gossip and Previews
- Games: Order Games on the Net
- Specialty Malls
- General Malls
- Regional Malls
- Mall: Internet Shopping Mall
- Mall: Internet Shopping Plaza
- Mall: Spectra Net Web Mall
- Travel: Make Travel Arrangement on the Web
- Travel: Awesome Travel Planner
Geographic Information Systems:
- GIS Maping Pages - The Right Site
- GIS by Zip Code
- GIS Maping Pages
- GIS - Information Now
- MapInfo Map Database Software
- Map Quest
- Scan/US
- The GeoBusiness Association
- The Vicinity Home Page